Objectives of Kingfisher Airlines Essay

KINGFISHER AIRLINES Kingfisher Airlines Limited is an airline group based in India Its head office is in Andheri (East), Mumbai and Registered Office in UB City, Bangalore. Kingfisher Airlines, through its parent company United Breweries Group, has a 50% stake in low-cost carrier Kingfisher Red. The airline has been facing financial issues for many years. Until December 2011, Kingfisher Airlines had the second largest share in India’s domestic air travel market. However due to a severe financial crisis faced by the airline at the beginning of 2012, it has the lowest market share since April 2012. Vijay Mallya is looking at reports of Q3 of 2008 , thinking that can there beany way to at least break even in this critical time of economic slowdown. Aviation industry is very sensitive industry triggered hard by the recession across the world. Kingfisher reports Rs. 592.96 crore net loss (from exhibit-1) for the quarter ended 31st December 2008. Indian aviation sector is buckling under rising fuel prices & manpower costs and falling air traffic. Sales stood at Rs 1,447 crore versus Rs 1,353 crore, in line with Jet Airways, which also posted a net loss of Rs 214 crore for the quarter under review because of poor load factors. The company claimed that technically, the financial results for the third quarter cannot be compared with the corresponding quarter because the Vijay Malaya-led Kingfisher was not listed last year and this year’s result include figures of erstwhile Air Deccan, which Kingfisher took over last year. â€Å"High fuel and other operating costs coupled with lower load factors contributed to the losses at Kingfisher,† an industry observer said. On the operational front, Kingfisher saw corporate traffic being hit during the quarter because of the economic slowdown. Yields and front-end load factor also suffered â€Å"The full impact of the price reduction in aviation turbine fuel will lower the ai rlines’ operating costs,† HISTORY Kingfisher Airline is a private airline based in Bangalore, India. The airlines owned by Vijay Mallya of United Beverages Group. Kingfisher Airlines started its operations on May 9, 2005 with a fleet of 4 Airbus A320 aircrafts. The destinations covered by Kingfisher Airlines are Bangalore, Mumbai, Delhi, Goa, Chennai, Hyderabad, Ahmadabad, Cochin, Guwahati,  Kolkata,Pune, Agartala, Dibrugarh, Mangalore and Jaipur. In a short span of time Kingfisher Airline has carved a niche for itself. The airline offers several unique services to its customers. These include: personal valet at the airport to assist in baggage handling and boarding, exclusive lounges with private space, accompanied with refreshments and music at the airport, audio and video on-demand, with extra-wide personalized screens in the aircraft, sleeperette seats with extendable footrests, and three-course gourmet cuisine. CURRENT SCENARIO Kingfisher Airlines currently operates with a brand new fleet of 8 AirbusA320 aircraft, 3 Airbus A319-100 aircraft and 4 ATR-72 aircraft. It was thefirst airline in India to operate with all new aircrafts. Kingfisher Airlines isalso the first Indian airline to order the Airbus A380. It placed orders for 5 A380s, 5 A350-800 aircrafts and 5Airbus A330-200 aircrafts in a deal valued at over $3 billion on June 15,2005. With the sign of trouble in aviation industry, Kingfisher airlines and Jet airways (used to be competitors), formed alliance (October, 2008) to significantly rationalize and reduce costs and provide improved standards and a wider choice of air travels options to consumers with immediate effect. †¢Kingfisher airline has won global awards at the SKYTRAX World Airline Awards ceremony held recently in Hamburg, Germany (2009). †¢Air France –KLM is in talks with Jet Airways and Kingfisher Airline for having a code-share agreement .The conclusion of this agreement. MERGERS AND ACQISITIONS Dec. 2007Low-cost carrier Deccan and Vijay Mallya-led Kingfisher Airlines decided to merge and create a single corporate entity to cut down operational costs and accelerate their journey to profitability. Shares of Deccan Aviation have doubled in a little over a month in anticipation of a reverse merger of Kingfisher Airlines into Deccan Aviation. Details of Deccan-Kingfisher merger, valuations and swap ratio will be worked out by  accountancy firm KPMG. Mallya would be the chairman and CEO of the merged entity, while executive chairman of Deccan, Captain G R Gopinath would be the vice-chairman. STRATEGIC PARTNERS 1. Kingfisher Airlines Inks Strategic Alliance with American Express. Partners launch India’s first Airline Corporate Charge Card Program Fast track Corporate Savings with exclusive Rebates, Discounts, and Employee Rewards with King Club and Bonus Points. 2. Strategic and operational alliance with rival domestic carrier Jet Airways owned by Naresh Goel in 2009. Current strategy of Kingfisher Airlines Following strategies were followed to make it one of the leading Airlines in India. Functional strategies It planned to re-launch its commercial air service called UB Airway again which it had to withdraw it due to government restrictions. The Company gave best services to its customers that were like providing world class interiors, and in-flight entertainment systems. The company came up with only one class airlines rather than other airlines that had Business Class; Economy Class the idea was to combine Business Class experiences and Economy Class experiences in one. Having a single class freed up more leg space for passengers when compared to normal economy class flights. The company started addressing its customers as â€Å"GUEST† rather than passengers. The company made its mark by providing its guests with more legroom and bigger seats so as to provide better comfort.KFA has set its sight to become India’s largest airline both is capacity and in market share. KFA’s Promotional Strategies & Marketing Strategies It came up with a very appealing Promotional line â€Å"Fly the good times† and  it reflected in the experience the company offered to its passengers.   KFA is also launched Kingfisher express In order to tap into the growing LCCsegment. Also launched the facility of web check-in, allowing travelers to print their boarding passes via www.flykingfisher.com and the introduction of the Roving Agent at the airport. The Roving Agent is like a check-in counter on the move. You no longer need to go to the check-in counter and wait for long. As part of its Promotional strategy the marketing team of KFA showcased the airline as â€Å"the new flying experience†. The following initiatives were taken as part of its promotional strategy†¦Advertisements hoardings at airports depicted the stylish interiors of the â€Å"Fun liners†, which conveyed youthful, fun-filled, and world class image. INOX multiplexes in Mumbai publicized KFA’s special offers for a month. KFA was the official travel airlines for the cast and crew of â€Å"Mangal Pandey†- the movie . KFA made use of various fashion shows, celebrity golf matches, New Year parties allto build its â€Å"Kingfisher† brand. The UB groups’ monthly magazine called â€Å"Pegasus† published information about-face along with other information related to UB group. KFA launched many attractive offers to promote its sales like the â€Å"King Card† in association with ICICI Bank, in August 2005. This was meant to create loyal customers for KFA by providing benefits like privileged access to lounges, restaurants, free refreshments at airports, access to 180 golf clubs across India, special invites for lifestyle shows. In October, KFA launched â€Å"Chill Times Offer â€Å"in the month of August 2005 and September 2005. In October they launched the â€Å"King Saver Offer â€Å"which said â€Å"Fly like a King, don’t play like one†. KFA targeted the frequent fliers  business traveler segment, which was dominated by Jet Airways. By offering a â€Å" King Saver Booklet†, this booklet contained six free flight tickets and was presented as a free gift if the passenger bought two such booklets each worth Rs. 26,999.Passengers could avail off this offer if they showed there Jet Privilege Member (Gold or Platinum) card. Financial strategies: KFA came up with many new financial strategic moves that made it one of the leaders of aviation industry the company had adopted following strategies: 1. The company is planning to spend close to Rs 40 crore on various media and below-the-line marketing activities for the year 2009-10 2. Cut down the salaries of the staff like trainee pilot now drawing Rs20k as compare to Rs2.0lacs. 3. To come over the financial crisis the KFL is considering an option of retrenchment. 4. It purchased brand new A320 aircrafts powered by the cockpit that was a paperless environment. 5. KFA was first Indian carrier to place an order for A380s. Expansion strategy To further its expansion plan KFA put in its bid to buy Sahara in November 2005.However negotiation came to a standstill when KFA felt the valuation of Sahara Airlines of around US$750mn to US$1 bn. was too high.KFA has plans to make an Initial Public Offer (IPO) and raise around US$200 mn that would be used for its fleet acquisition and route expansion activities.KFA set up Kingfisher International Inc. (KII), a subsidiary in US for its international operations. KFA plans to operate international routs by end of 2007. But KFA had yet to receive permission from the Indian government. According to Indian government domestic air carriers are not allowed to fly  international routes without five year of domestic flying experience. But Mr. Mallya said if he failed to convince the government to change its rules, it would start an airline in a foreign country and fly it to India. Human Resource Strategies Prior to launch, KFA signed a â€Å"non-poaching alliance† with Air Deccan under which both the airlines agreed not to hire each other’s employee. KFA’s flight attendants called â€Å"Flying models† were selected through a national level model contest.KFA also stressed the fact that its employees had to be capable enough to meet the airlines’ high service standards.Mr. Mallya said â€Å"Kingfisher Airlines Limited has a first class management team not just at top most level but also in the second line. This is part of the UB group’s commitment to human resources†. *Recommended Strategies 1. Should tie up with different state tourism (like Goa, Kerala, Tamil Nadu etc) to promote domestic air traffic. 2. Running online contests to boost traffic 3. Looking at partnering with premium hotels, so that the customers of hotels directly choose Kingfisher airlines for traveling. 4. To minimize the air fuel cost and other operating expenses of aircraft they should purchase new more fuel efficient and advance technology based aircraft. 5. Code sharing with other airlines. 6. Rescheduling of flights so that they can adjust the load. 7. More tie ups are required like they can also be a part of STAR alliance. 8. At the time of recession making collusions and cartels could be a good idea. 9. In such a scenario it is imperative for any airline to build its brand and have focused marketing strategy and created a new category of Aviation hospitality thus making service and hospitality as main focus. 10. The Company should join hands with certain banks like ICICI, SBI etc. to offer e-ticketing.

Communication with individuals who have dementia Essay

Alzheimer’s disease Short-term memory loss is associated with Alzheimer’s disease. Individuals affected with this disease may be unable to remember things that have just happened or ask the same questions repeatedly. Individuals suffering with it can also forget people this could be just forgetting their names and eventually just forgetting who they are. This itself can cause communication issues and the individual may not know who they are talking with and on top of that may repeat the same parts of the conversation over and over as they have forgotten what has already been said. Individuals may also struggle in finding the right words or can’t remember the right word for what they want to say so it can be hard to hold a conversation. If they can’t explain what they mean properly an individual with dementia may become frustrated and this can often be dismissed as agitation or aggression. Vascular Dementia With Vascular Dementia although the causes are different to Alzheimer’s a lot of the symptoms are similar. For instance they may suffer memory loss, lose things and be disorientated. All these things can cause difficulties when communicating. There can be different symptoms of vascular dementia as different areas of the brain can be affected but most include slower thinking processes. Communication often becomes slow and the individual may find it hard to find the right word or forget what they were trying to say in the first place. This is very frustrating for them. People are often tempted to finish their sentences off for them which can lead to further frustration as its usually finished wrongly and not what they wanted to say. Read more:  Understand the Role of Communication and Interactions With Individuals Who Have Dementia Dementa with Lewy Bodies (DLB) Again this does have some common symptoms with Alzheimer’s and Vascular dementia. For example memory loss and disorientation but it also has other symptoms that aren’t always found in other forms of dementia. Someone with DLB may experience visual hallucinations. This means they see things that aren’t really there. An individual experiencing hallucinations may be  extremely frightened by them and be very afraid. They are very real to the individual and should be taken seriously. It can be difficult to comfort someone with hallucinations as it can cause them a lot of distress. When the person is experiencing hallucinating it can cause communication difficulties as the person isn’t in touch with what is real and what is not as the hallucinations are very real to them. Non-verbal comfort and lots of reassurance are the best way to communicate with someone during hallucinations. Vivid dreams can also be experienced with this kind of dementia. Individuals with DLB may show different levels of alertness. There moods can change quickly from being chatty one minute to not knowing who you are the next. It is important to have flexible communication so you can respond to the individuals’ mood appropriately. An individual experiencing this form of dementia are also susceptible to falls and trips as there balance can be affected. Fronto-temporal dementia This form of dementia can be found in older people but is often found in younger people between 30 to 60. Early stage symptoms are similar to other forms of dementia. For instance communication issues such as forgetting or not understanding words or peoples’ names. There isn’t memory loss in the early stages but it seems like there is because of the communication problems. Personality changes are often common in this form of dementia. The may become extrovert when they weren’t before or vice versa, they may behaving inappropriately or lack empathy. They can behave inappropriately, for instance removing clothing in public or shouting loudly. It can seem like they are being selfish as they can lack warmth for others. The personality changes can make communication difficult. Especially for people that have known the person before they suffered with dementia. They may feel that they don’t know the person anymore and find it hard to interact with them. 1.2 Physical and mental health factors should always be considered when communicating with an individual that suffer with dementia. For instance they may have eye sight problems or not be able to hear well which can affect their ability to communicate. Hearing and vision problems should not  be over looked. Regular eye and hearing tests should be performed as an individual with dementia may not be able to communicate that there is a problem. Glasses and hearing aid batteries should be checked regularly. Someone suffering with dementia may also have problems with pain. They may find it hard to communicate what the problem is or where the pain is coming from. They may not be able to express or explain that they are in pain. Pain can cause other problems such as lack of concentration, increased memory loss, aggressive behaviour, sleeping problems and mood swings or a short temper. These are often mistaken for the persons dementia because of their lack of communication skills. It is important that people working with individuals that suffer from dementia are aware that pain could be a factor. Physical disability or illness needs to be taken into consideration. Someone who has had a stroke or has an illness like cerebral palsy may have difficulty with speech but not with memory problems. An individual with early stage dementia may understand perfectly what you are saying to them but may have difficulty communicating back. They may not be able to find the words are put the wrong words in the sentence. This can be very frustrating for them. You have to patient and let them speak without trying to finish the sentence off for them. When dealing with an individual regularly you can become familiar with the way they communicate which can make it easy for both of you. An individual suffering with dementia may experience depression or anxiety. This too can cause communication problems as it can affect how they respond to others. They may not be interested in being involved in having a conversation which can make it hard for others trying to talk to them. It can also cause reduced concentration and problems with sleeping which then can lead to more confusion. This can make communication and other forms of interactions extremely difficult. 1.3 When communicating with an individual who has sensory impairment it is important to use hand gestures, body language, facial expressions and touch. Various aids or equipment can also be used such as flash cards, pictures or sign language to help understanding. If an individual suffers from hearing loss it is important to ensure that hearing aids are fitted correctly, working properly and batteries are changed regularly. When speaking to  someone with hearing loss you need to be not too far away from them, speak clearly and don’t shout. Some individuals with hearing problems can lip read and some may be able to do sign language. Gestures and pointing to things can help and the use of flash cards could also be of use. As dementia progresses though, an individual may find it more difficult to use sign language or lip read as it becomes harder for them to remember how to do it. Glasses or contact lenses are the most common way of assisting someone who is visually impaired. You should ensure that the lenses are clean and that the individual has regular eye tests to ensure that they are wearing the right prescription glasses. An individual suffering with dementia may forge to put there glasses on so it is important to remind them to put them on. If someone has severe visual impairment you should not just suddenly begin speaking as they may not have realised you were there. Make sure that you introduce yourself when speaking so they know who it is and you don’t shock them. You may need to use touch more than what you would when speaking to someone fully sighted as they will not see facial expressions, body language and gestures. It is important to maintain good communication and interaction as some with visuals impairment suffering with dementia can find the progression of the illness very frightening. 1.4 Individuals with dementia often demonstrate problem behaviour. There are many things that may contribute to such behaviours even something as simple as an uncomfortable, loud, or stressful environment. They could be experiencing pain, or be finding it hard to communicate or carry out simple tasks or perhaps there in unfamiliar surroundings. As a carer it is important that you pick up on these kinds of situations so you can ease the discomfort of the individual quickly so as little distress is caused as possible. It is important that you remain calm yourself. Offer reassurance to the individual and be patient and relaxed. Use body language and the tone of your voice to try and calm the situation. Sometimes distraction can help, perhaps try and engage them in a different topic of conversation so they then forget that they were angry or unhappy. Sometimes carers can become stressed out or find it hard to cope with a particular individual, at these times it is best to take time out or get someone else to help you. Getting anxious or upset yourself can make their behaviour worse and it is  important not to take aggressive or problem behaviour personally. If you do find yourself becoming stressed with a situation take time out to relax. Often other individuals need to be involved when supporting an individual with dementia. These could be family and friends, carers or other professionals. For example: GP – For medical advice and health problems, help with medications and side effects Speech Therapist – To help with communication issues Social Worker – Can often provide useful background information, family history or situation Dementia Care Adviser – Offer advice and technique on ways to improve interactions Advocates – Provide information about the persons capacity and what is considered to be in there best interests and will be able to offer a view of the persons perspectives Family and friends – Can offer information about the person and tell you background information. Also may be able to offer advice about communication methods as they know the individual better 2.4 Dementia is a progressive illness and effects people suffering with it in different ways. A persons communication and interactions are most likely effected but with different levels of difficulty. People with dementia suffer different symptoms but most experience isolation due to increasing difficulty with communication. Often people assume that an individual with dementia cannot communicate and write them off if they do not get a response from them the first time instead of trying a different approach. The symptoms of dementia do often have a big impact on how a person communicates and they can often find it difficult to find the right word or repeat the same things several times. They may be confused about where they are or what time period there in which also can contribute to making communication difficult but there are different approaches that can be used. Picture cards or flash cards are a good way of finding out what an individual wants when they are unable to find the words. Also its important to watch their body language and gestures to pick up on things that they are trying to communicate. Although dementia does cause huge problems with communication it is important for care staff to support and develop new ways to get around  it. Carers and other peoples’ attitudes play a big part in the well-being of people with dementia. The best way to respond to the behaviour of an individual with dementia is by using creativity, flexibility, patience and compassion. Don’t take their behaviour personal, they have an illness that affects the way they behave. It is important to try and establish what is causing the behaviour to reduce the stress for everyone concerned. One of the following could be a factor: Medical problem, such as experiencing pain or side effects from medications – this needs to be resolved by a GP or a CPN Wandering around a lot – this is often caused by boredom or they may be trying to find something or someone. Offering regular exercise and activities can help with this Repetitive behaviour – this can be caused because they need to or like to feel busy. Give them something to do ask if they would like to help with jobs around the home make them feel important and independent. Behaviour trigger – often it can be hard to find the trigger but sometimes a more calming environment can help and distraction techniques can be used. Repetition – People with dementia often repeat the same things over and over. This can be very frustrating for carers. They may ask the same questions or do the same activity over and over again. This can be triggered by boredom or environmental factors. Try and comfort them or distract them and look out for similar behaviours or signs. Certain behaviours could indicate that they need the bathroom or that they are hungry. Incontinence – this is a common problem in people with dementia. They may not be able to find the bathroom in time and have an accident. An individual with dementia may find this very embarrassing and be upset with themselves. Be understanding and offer reassurance. This can be avoided by prompting regular trips to the toilet. Insomnia – Restlessness, agitation, disorientation and other troubling behavior in people with dementia often get worse at the end of the day and sometimes continue throughout the night. A day full of activities and discouraging daytime napping can help. With dementia trouble behaviour can simply just be part of the illness.  Carers need to be flexible with how they act to try and address any issues. 4.1  Reality orientation is about trying to keep the person suffering with dementia in the here and now by making sure the person knows who and where they are. If they become confused about things then they are corrected about anything that isn’t reality. Individuals are constantly reminded of the day, place, time and situation they are in. This approach is used as much today. Validation is part of a person centred approach. A persons confusion is accepted and carers do not tell them that their feelings are wrong or try to correct them. The approach focuses on the individuals feelings rather than what they are saying. Their expressed feelings are accepted as being valid and accepted. The idea of this approach is to build trust and increase well-being and is much more commonly used than the reality orientation approach.

Flavonoids - Critical regulators of seed development Literature review

Flavonoids - Critical regulators of seed development - Literature review Example It has been observed that the size of a seed has influence on the germination process as well as on how the plant survives and grows in the long run. Seeds that are large in size generally possess greater germination and survival power that smaller sized seeds (USDA Forest Service, 2010, pp.132-137). This reflects on the importance of the seed size in the development of the seed. Mizuno et al had mentioned that when hybridization is considered in relation to development of seeds, the speciation of hybrid can be learnt to be present in two classifications. These classifications depend on the ploidy level of the plant and thus can be either homoploid or polyploidy. Genetic incompatibilities might occur in the process of such hybridization that might be considered as barriers for the process. The barriers in the hybridization process might occur as a result of the abnormalities in the hybrid like the hybrid necrosis that includes a reproductive isolation in the plant development phenomenon (Mizuno et al, 2010). According to Thompson et al, flavonoids and transporters of flavonoids are necessary in the developmental process of seeds. The Arabidopsis flavonoid transporter plays a major role in seed development. The flavonoids protect the seeds from the ultraviolet light as well as pigmenting the flowers of the plants for the enhancement of pollination which is essential for seed development. The flavonoids regulate the transport of auxin in the seed. What is more important is the manner in which the compounds conduct their transportation in between the synthesis site to the necessary cell location and tissues (Thompson et al, 2009, pp.439-451). Studies of Fulton et al represent the fact that the behavior of a cell needs controlling measures that are efficiently conducted by intercellular signaling. The integument cell development has been observed in the Arabidopsis that presents the

Organizational Behavior Essay Example | Topics and Well Written Essays - 500 words - 8

Organizational Behavior - Essay Example The study happens at three levels; individual level, group level and organization level. At these levels, we are able to deduct the individual differences, perceptions, and behaviors on how workers relate and how the organization is run (Bauer & Erdogan 40). This brings about role clarity, information passage and performance feedback amongst the workforce. Organizational behavior can be spilt and studied under three different concepts, the organizational culture, diversity and communication. Organizational culture is a set of given assumptions, values, norms, beliefs and work language habits that lead the employees on appropriate and inappropriate behaviors in the organization. It strongly influences how employees conduct themselves, dress, work, behave and also the organization’s performance. Hence, it controls and manages employees’ behaviors while working. Often, it acts as a competitive advantage indicator; therefore, it gauges the competition between two different organizations. According to the different policies, set firms will perform differently and hence the difference in productivity, which brings different outputs and feedbacks. Organizational diversity is the understanding of similarities and differences in the workforce of the organization at its different departments with regard to gender, race, age, education, functional background and other characteristics. It mainly aims at enhancing the effectiveness of employees’ work regardless of whether male or female, the race, young or old, and field of work. Diversity brings about high creativity in decision making, service to customer, better understanding, satisfied workforce and high performance in marketing of the products (Bauer & Erdogan 44). As a result, this leads to high company performance, more creative and satisfied workforce that may also lead to the globalization of the business through widening of the business to different parts of the world despite the people who live

ECONOMIC Essay Example | Topics and Well Written Essays - 1000 words

ECONOMIC - Essay Example But is it possible that good looks can make huge salary differences? Does it affect the productivity level as well? To test these hypotheses research was conducted by Daniel S. Hamermesh, Amy Parker (2004) in which a comparatively larger group of teachers and students was selected and to check that how far looks and beauty can influence the earnings of an individual several measures were identified which later helped in making the analysis and conclusions. In a research conducted by (Sussmuth, 2006) the results indicates that in the German educational and working environment the looks of a teacher and his/her perceived appearance has a very weak relationship with the instructors performance and productivity level. In contrast to this the conclusions made by (Mobius and Rosenblat 2006) on a study work based on the same subject states that the good and attractive appearance of a person increases his/her confidence level which ultimately leads to increased wages and salaries. While appo inting any teacher the management usually judges him/her on the basis of qualification, experience and teaching worth. However it is analyzed through several studies that students extend their goodwill towards teachers who are exceptional in their looks and maintains a beautiful personality. This compels the appointing authorities to favor those teachers who have better rating at the evaluation forms. These teachers ultimately enjoy an elevated economic position in the society. The research article has examined the impacts of beauty on the performance of undergraduate teachers with respect to their students. Students rated the teachers on their performance which was analyzed to evaluate the effect of beauty on teacher’s productivity. Persico, Postlewaite and Silverman (2004) have put forward another element in this regard that the tall height of an individual in the adolescence leads him to make achievements and accomplishments in the later life as tall height is a key factor in inducing confidence and self fulfillment in an individual. Teachers are assessed on their performance by the management in the last weeks of semesters in the University of Texas, Austin, where this research was conducted. The assessment was made through a form given to the students in which they had to rate their instructors according to their own satisfactory or unsatisfactory level about the course in absence of the teacher. Snaps of the faculty members were uploaded on the websites of their particular departments in order to record students’ ratings based on teacher’s looks. 16,957 students out of 25,547 successfully completed their evaluation forms. Additional information to increase the validity of research was also acquired by the students which included: gender of the teacher, residency in this field, status and the educational background in terms of the native language at the undergraduate level. Students’ ratings on the teachers’ pictures was recorded by a 10 to 1 scale. Through which the researchers evaluated the impacts of beauty on productivity. A model was devised for the evaluation purpose in which there were mainly two categories namely X and Z. The X category included the components such as gender, minority or majority level, English speaking skills and the term path. The innermost variable was the fused evaluation of beauty and looks. The Z category

Criminal Evidence Essay Example | Topics and Well Written Essays - 750 words - 1

Criminal Evidence - Essay Example For physical evidence it can be the weapon used to commit the crime for instance murder weapons if the crime was murder. DNA samples are also another form of physical criminal evidence as well as video footage. Criminal evidence can also be classified into either direct or circumstantial evidence. Direct evidence refers to evidence that is directly linking the defendant to the crime without leaving doubts for instance video footage. On the other hand, circumstantial evidence is evidence that suggests that the defendant committed the crime he or she is being accused of for instance a vehicle fitting description of a witness (Andrews, 1987). Both direct and circumstantial evidence are both acceptable in a criminal case in determining the verdict. None can be said to be more reliable than the other based on the argument that even direct evidence can be made to look like circumstantial evidence (Andrews, 1987). The major difference in the two type of evidence is the motive. While direct evidence is geared towards linking the defendant directly to the crime, circumstantial evidence links him or her indirectly. When a crime is reported, the police rush to the crime scene and secure the place as they look for evidence. They search the whole place and secure the necessary evidence which is then presented at the time of trial. Criminal evidence can also be obtained in court at the time of trial based on the confession made by the witnesses (Andrews, 1987). Moreover, when the defendant remains silent or does not respond to the question they are asked, the silence can be used as evidence to prove that he or she is guilty. For circumstantial evidence in most cases it is obtained in court when the plaintiff proves that the defendant had prior motive of committing the crime. For evidence to be accepted in court, it has to be valid. Evidence that can be rejected in court includes hearsay whereby the evidence is based on what

Activity 10 Essay Example | Topics and Well Written Essays - 250 words

Activity 10 - Essay Example Apart from these procedures, the centre educates the people on the importance of fish health and the aquatic ecosystem. Through this, the people around these fisheries benefit from this service (Mudrak 1). The fisheries experiences challenge in maintaining the fish species. This is because of over fishing of a certain kind of specie, which results to extinction of that specie after a period. Another challenge is that, over the past years, there has been a reduction in number of fish available for the large number of anglers (Mudrak 1). The project has methods used to overcome these challenges. First, there is a ban on fishing of almost extinct species and reduction in the rate of fishing. The project controls the rate of production and consumption of fish in the southeast region. However, these measures will harm the occupation of those who rely on fishing as their income is controlled and reduced due to the safeguard measures. In order to reduce cost, the project should consider using the laid out anglers, as workers in the project. By so doing, they will not have to invest in guarding the fishery against illegal fishing (Mudrak

Technology developments over the past 30 years have had only positive Essay

Technology developments over the past 30 years have had only positive effects on people's health - Essay Example The aim of man has been to pursue such a goal that is everlasting and beneficent for him and the people to come. Technology that is in fact for the sake of betterment of our lives has â€Å"proven to be the best companion of man† during this epoch (Kincaid, 2004). It all started with the invention of â€Å"cotton gin in 1792†, which proved to be a great turn in human history. People were able to turn from Neolithic mode of living to more improved life style. The pinnacle of the era that started off during the late 15th century matured in the mid 1850s. And it was the beginning of industrial revolution where mass production, and social revolution, took place of intensive farming and symbiotic lifestyle. Thus it can be said that late 20th century was the finality of man to realize that his salvage for the sake of longevity and betterment can only be achieved through technological advancement and (Lakwete, 2005). People devised ways for healthy living through the use of te chnology. Impetus for such a move was from the ailment, problematic and contorted living man has been in, throughout his history. Thus science for the sake of technology for better living has proven to be the answer (Intille, 2004). It has caused a great deal of help in achieving physiological or biogenic need of man. It has been able to provide secure lives to people and thus has been able to revolutionise our society. Attending to the negative side of the use of technology, one can see that the use of technology in for increasing the ways for mass production and better crop yield, has brought along with it great problems that pertain to the â€Å"environmental pollution† and deterioration of the ecological balance. However, it is up will of people to pay heed to these issues. Their whimsical moves have, of course, created problems, and to contain unwanted and extravagant life, man should be mindful to the facts about his environment. (library.thinkquest.org) Past 30 years h ave been very much important since they advancement in technology tends to concentrate during this era. The invention of integrated circuits has caused compact designs and miniature devices, available for the general use of man. The important factor that has emerged during this era is the work and field specialization and their integration for the collective working for the man. People have been able to deduce solutions that are based on two or more separate specialized streams of technology, say, use of medical science and the proposals from athletes, and mechanical engineers to form such a device that may help in overcoming obesity (ScienceDaily.com, 2011). Taking this technological facet we can put forward an example which proves the notion that â€Å"mix of technologies† has literally improved and achieved those blessings of science that were not thought of ever before. The technologies used by physiotherapists, engineering scientists and medical scientists in tandem with each other can prove to be of great use. The gym equipment, today, is used for targeting a special slack in human physiology (Mishra, 2010). â€Å"Machines that are operated manually and with electronic aid can help regulating health† concerns like blood flow, tissues development, and cell physiology. Tread mill is one such example that helps in curtailing the mental constrains and extra physical exertion during typical arduous terrain exercises. Specialized weight equipment that concentrates on specific muscle is in common use (Plowman & Smith, 2008).

Traumatic or emotional Essay Example | Topics and Well Written Essays - 500 words

Traumatic or emotional - Essay Example She asked where his father was and her mother answered that he has not gone down yet. Joan asked him what was wrong with him but he did not answer. Her mother went by the side of her father and helped bring him to the sofa to let him lie down. At this point, Joan became frantic and suggested that they call 911, her mother agreed. Meanwhile, Joan felt so nervous seeing her dad trying to catch his breath. She also noticed cold sweats on his forehead. Her mom loosened the shirt of his dad and added pillows under his head. Both Joan and her mom were at a loss on what to do. Suddenly, Joan noticed that her dad lost consciousness. It was at this point that Joan started wailing really hard while her mom was sobbing. Joan tried to give artificial respiration, though she really does not know how. Ten minutes later, the doorbell rang and it was the paramedics. The paramedics said that her dad was suffering from a heart attack and that he needed to be brought to the hospital as soon as possible. They also said that both Joan and her mom can ride with them in the ambulance but that they should stay calm. They slowly lifted up Joan’s dad to the stretcher and placed him inside the ambulance. Joan rode in the ambulance with her mom. She watched intently as the paramedics were trying to revive his dad. Joan was filled with fear because she can see that the paramedics’ efforts seem futile. Her dad was still unconscious. She was worried for her dad and at the same time she wanted to be strong for her mom. She struggled to regain her composure and hugged her mom tightly to comfort her. She began to pray silently asking God’s intervention. She never prayed so hard in her life. She asked God to take care of her dad. She prayed that it is nothing serious. She also prayed for strength for her and her mom. When they reached the hospital, Joan’s dad was rushed to the

Human Resources Management Essay Example for Free

Human Resources Management Essay Introduction This unit is about human resources management. The purpose of human resources management is to recruit, develop and utilise the organisation personnel in the way that is the most appropriate to the achievement of the firm goal and objectives. I will be finding out how human resources management affects Park View Academy and school in general. I will be explaining each sub- category. * Human resources planning * Recruitment selection * Training developing * Performance management Human Resources Planning Human resources planning is getting the right people, and developing them in order to meet the goals of the organisation. To recruit best people in the most effective way and to identify any problems that are likely to occur, and come with solutions to the problems identified. It is also about providing for example in recruiting the best people, and then coming departments such as operations and marketing with the correct number of appropriately skilled employees to accomplish their targets. In order to achieve this a long term focus is required. Workforce planning is therefore an integrated process. It requires an overview of the whole operation of the business in order to use human resources successfully to create a competitive advantage. The future position of the firm must be considered. That means the workforce must be put in place, which will allow the strategic plan of the business to be put into effect. Why is human resources planning important to the school If the teachers are not motivated and only do the minimum amount of work that is required or if the teachers are keen to do their best and are well trained they are more likely to be committed to aims of the school. It also involves matching up the type of teachers to the need of the school. For example, the skills and competences needed the new employees to have. For example, if schools needed a replacement teacher or within that school teach lessons which were recently not available at that schools e.g. a school gives choice of Spanish Italian then decides to give the option of French but only has one teacher qualified to teach that subject. Because this teachers will be busy teaching other subjects an new teachers qualified to teach French must be found so the lesson can be taught but if they arent available to take this job then French cant be taught at the school. Why is human resources planning important to Park View Academy Human resources is important to Park View because for example, Park View wants the best candidate for English teacher. It needs to find about how many people have these capabilities and able to recruit them and finds ways of training and developing people who meet these skills requirements. Many teachers are looking for good working condition, to be treated fairly by their boss, to know that they are working in a safe environment, and to be treated equally, no matter what their gender or race. Therefore Park View has to attract and retain, high quality teachers and to train and develop all staff to enable them to reach their maximum potential. Number of teachers hired left Park View in 2001 In 1999 50% of teachers left to due to the school being refurnished renamed from Langham to Park View Academy this was done to improve the quality of education for its students and has led to the schools tarnished reputation being almost forgotten and an influx of new highly qualified teachers. Between 2000 2002 85% of teachers have been hired in 2000, 105 teachers started and in 2001 and 24 of these teachers left this means that a large amount on the money used fir the training recruitment process was wasted because when those teachers left the whole process had to be restarted and more money had to be spent on finding then replacement In the summer term 2002, 9-10 teachers will be leaving various department and 9-10 new teachers have already been selected This means that these departments have to spend a large amounts of there allocated budget of on recruiting and selecting new staff. Why do teachers decide to leave? Teachers decide to leave teaching and or transfers for many reasons and these can include: * Not enough pay to live on with their current life style * Student behaviour * Tired of teaching * Transferring * Retiring Stopping staff turnover Staff turnover will only stop when school management makes sure that staff are being treated properly at work and that they have opportunities, for example, for training and promotion they want. Part of this involves motivating staff, this could be getting them to work harder because they want to. If staff can be persuaded to stay, this cuts down on the cost of advertising and recruiting new staff and also on the training of staff. Low staff turnover indicates that the staffs are happy where they are and that the school is happy with its staff. What is the government doing? The government is paying à ¯Ã‚ ¿Ã‚ ½1000 to anyone who becomes a student teacher and this money will only be presented after successful completion of the first year of training. Recruitment and Selection Recruitment selection is about selecting and keeping the best people to work for the organisation. It also about the job analysis, for example, when advertising a job, it must have clearly explaining what duties and responsibilities of the job will be. The purpose of the recruitment and selection process is to acquire a suitable number of employees with appropriate skills. There are three stages to this process: * Determining the human resources requirements of the organisation * Attracting suitable candidates for the vacancy * Selecting the most appropriate candidate Why is recruitment selection important to school Recruitment selection is important because the school needs the right teachers for the right subjects. Candidates who match the description that has been required are selected and the candidate is given an interview. It is also important to teachers because teachers recruitment is responsible for supporting the school with a successful recruitment of teachers, providing information and advice, training newly qualified teachers and selecting those with potential to train as teachers. Why is recruitment selection important to Park View Academy? Recruitment selection is important to Park View because Park View needs to check which applicant best meets the criteria set down for the post, interview and finally select the best candidate. For example, if Park View ends up choosing a n unsuitable candidate for the job, then Park View will be suffering form having poor teachers and teachers will be teaching three different subjects at time. same. This means that Park View will need to put more effort in to the advertisement, so that they could get the right candidate for the department. How does Park View attempt to encourage recruitment? It attracts external candidates to vacant posts via an advertisement, placed either directly by the employee or though the agency. However. This not the start of process of filling the job. Before the advertisement is written, the creation of job description and specification of the criteria against which candidates will be assessed should precede any other part of the process. Recruitment Job analysis Why do job vacancies appear? New jobs appear within an organisation all the time for a large variety of reasons. These could include the following: * The organisation expands and new jobs are created this means that new workers will be needed to keep the organisation running at an efficient capacity. * Companies can merge which can greatly increase the size of the organisation. This could have many different effects within the organisation, can such as * More employees been needed for currently existing department with the organisation. * A new department maybe needed and new job will be created. * Older departments may no longer be needed because this causes a raise in job seekers. * New workers may also be needed because of skills shortages a when new technologies are invented and existing technologies are improved. New machinery and equipment becomes available and some employers may not want to spend money on training. Therefore employees and turning to hiring new young employees fresh out university trained up on all the new techniques required for the job. What are job descriptions used for? A Job description describes what the job is. The job description is written description of the job consists of. It includes the job title, the main purpose and responsibilities of the job. Why is job description important? It is important because for example, when a school wants to recruit someone, it will first have to come up with the job description. Therefore when a teacher is applying for that job, the teacher must be capable of what the job description says. Before applying the job, the teacher must sure that they are capable doing that specific job. Then the teacher could write their person specification. What are person specifications used for? Person specification describes the ideal person. Person specification is about qualification, experience and skills of the person. It also includes essential criteria and desirable criteria., this means include a description of relent work experience for their job that there are applying for. Why is person specification important? It is important because it gives a picture of the ideal candidate for the job and is used to help decide on the most suitable person for that job. Person specification is important to Park View Academy in when recruiting for the school because the school needs to find the right sort of teacher for the job. Therefore the school needs to unsure that the candidate meets following criteria * Qualification they need qualified teacher statues, a business studies or ICT degree or equivalent. * Experience is needed for successful of teaching business and ICT. * Skills/competencies are in needed of excellent communication and interpersonal skills, and the ability to work collaboratively with other staff. Job Advertisement The job advertisement should outline the purpose of the job, and give an indication of its main area of responsibility. It should also tell candidates what skills and attributes are being saught. Some organisation also believe that describing the benefits the person appointed may help to attract a strong field of applicants. A good advertisement helps candidates decide for themselves whether they meet the requirements. . What is job advertisement used for? Job advertisements encourage people to apply. The purpose of job advertisement is to get as many suitable people to apply the job. If a school has to decide what the advertisement contains and where it will be put. For example, newspapers, shops and job centres and Some advertisement might include what the pay is. Why is job advertisement important? It is important because the job advert should describe the job and the skills required. What training and other benefits are offered, so that Person know is required, before applying, also the job a must explain how person should apply for the job. Selection The selection is about reading application and short-listing the candidate. The interview may be the only occasion when the candidates meets the organisation and its representatives in person. Candidates may meet potential future colleagues, both those they are intended to meet and those they are not. Each contract between the candidate and the organisation contributes to total picture. The candidate may want to do a job that is different from the one required by the organisation. The selection process can be seen as a flow during which both parties exchange increasingly detailed information, so that both can make their decision on an informed basis. The successful candidate can then start their new job. Why selection is important It is important for example, when the manager decides which candidate meets the person specification and which dont. Candidates who are selected will then be asked for a reference from previous work. Then the candidate will have an interview. Recruitment- the selection process PVA * A written application enables the schools to decide which candidates0 meet person specification and which dont. Short listed candidates will have their references taken up. These are statements about the character of the candidate written by someone who knows them. This is often their manager. * Short listed candidate are then invited for interview. Interview are sometimes only one person, but for more seniors jobs its usual to have a panel interview, on the whole the candidate is interviewed by two or more people * Interviews should ask the same questions to all candidates so that the process is fair. They should not ask questions that are irrelevant to the job and unfairly discriminate. * The interview can help schools assess how confident a candidate is and what the candidates social skills are and whether they will be compatible with the school and other workers some firms will give out a test to help them decide instead of an interview. Flexible workforce * Flexible contracts of employment in teaching are made by increasing the use temporary and part-time contracts. * Wages or earnings are flexible in teaching. * Ability of teachers to move form one school to another-can increase the flexibility within their labour forces by having the option of moving teachers to different jobs * Flexibility in school-large number of people are working away from the usual work place. . Training Development Training and developing is guiding or teaching someone to do something by providing them with a planned programme of their new job. The purpose of training is that training develops the skills and knowledge of employees to help them do their job better. That gives the employees the chance to have dream of a better job in the future. The purpose of training and developing process is to instruct an individual about how to carry out tasks directly related to his or her current job. Development involves helping an individual to realise his or her full potential. Types of training * Induction training is for new employees where they gain learn about the organisation and what types of duties that are expected from them. Schools use a form of this kind of training. * Mentoring is for new employees to the business in which are they paired with a more experienced worker. Law firms use this type of training. School have started to use this type of training. this is known as NQT, so that problems cane is solved informally. This can improve recruitment. Teachers take this kind of training when they are not that experienced. This kind of training can improve the teachers skills for both the person that is more experienced and the person that is still getting trained, because both sides can learn from each other. * Coaching is when you are paired with more experienced workers for example supervisors that help coach you, so that you learn new skills from more experienced teachers. Skills can be developed for both parties. This done Park View Academy when there is a new teacher that has just started to teach and needs to be with a teacher that is more experienced. If the new teacher has problem she/he speak to the teacher in confidence instead of the manager because if you speaks to the manager, your job might not last for long. The job may not last for long because the manager cannot have the trust for the new teacher. * Training provided by the organisation is known an in-house training and is usually associated with large organisation that has established training departments. * External training is where employees are sent to external courses or they are trained in different ways away from the organisation. In -house training can takes place in Park View Academy when a manager tells a teacher that they are not good at a particular point or skills and the line manager tells you to go on an external course to get trained and improve the particular area that your not good at. * In teaching this is important because they need to have the right skills in a classroom and they need to know how to control group of students. Without being trained, a teacher may not be able to control a class. The problem with training in a school is that it can have a lot of effect on the students because the teacher is still getting trained and the person can give out wrong information to the students without been sure if its the right information that needs to be provided. * In Park View Academy, training has to be kept up to date so teachers can be trained and trained and have new skills. If teachers are trained, it will allow students to get better grades. Better grades can get the school more student and the students will be more motivated Because teachers like students who are well motivated and get good grades, therefore it could get more teachers teaching in Park View Academy and make them stay longer. If teachers are staying longer in Park View Academy the school doesnt have to recruit teachers and that would save money to the school as well. Why is training developing important to the school? Training and developing is important because they may introduce new methods equipment or software and all staff will have to be trained. People are more motivated if they continue to learn and develop and staff may be interested in improving and extending their knowledge and skills so that they can undertake more varied work. It is important for teachers to be clear about the distinction between teacher training and teacher development so that the teachers can be fully aware of what kind of course they are attending. For teachers local training it would help the teachers prepare students lesson. Why is training developing important to Park View Academy? Many teachers keen are to engage in training because they see it as adding to their own motivation and enjoyment of work. For example, when theres a new teacher in Park View, that means introducing them to their place of work, job, and new surrounding and the people they will be working with. Introduction also provides information to help new teachers start work and is generally so that they can fit in. When training as teacher, trainee teachers work with a mentor who is responsible for their early training development. The student teacher will watch the mentor teach before starting his own teaching. The mentor will then give ongoing guidance to the student teacher on how best to improve his or her performance. This relates to performance management, which is described down below. Why is training and development need? Schools have to continually train teachers in skills because new exams and types of course appear quite often this could leave teachers in position were the teachers is unable to teach the lesson effectively. There are many types of training and these include, training programmes that will help teachers develop f the ICT skills that they will need to know for working with about new technologies. Like wise an existing teachers may be promoted to new position and need to be trained to do the new tasks. For example: if a teachers becomes a Head Teacher, then they will need to gain management skills to deal with the increased responsibility. What are the benefit of training developing? When an organisation introduces a training and development programme, it does so in order to ensure the best possible return on its investment in people. It helps a new employee reach the level of performance expected from an experienced worker. It provides a wide range of skills available to the organisation, both for present and in the future. It develops a knowledgeable and committed work force. Training is a tempting option for team leaders in some situations. It is reasonably simple to set up and make sure all team have taken part, in the hope that it will protect you, in some way, from the criticism of employees, employers or clients. Training is not always the most appropriate option. Problem with training and development The skills that teachers gain on their training course will be cut short, to make sure they obtain the relevant skills to teach the class but not to get new jobs in the private industry, which can bring in much larger income for teachers. For example, an ICT teacher may not get sent to web designing course because they will be giving them the option then to leave their jobs with the newly found skills that can help them get a much better job. It also includes: * It will cost money in the short term * Labour Turnover: cost to recruitment and selection Training Development cycle All of the above leads to sources of motivation for students and teachers learn new skills Teachers stay longer Student get better grade Higher spot in government league table More students and more teachers want to come More for the school Higher quality teachers Areas of conflict between human resources function: * The conflict between the training and development and HRM function is that training and development it trains workers and develops they skills and improves their knowledge and human resources management it encourages people to become teachers, doctors etc. * The conflict between the recruitment and selection functions and performance management function is that the recruitment and selection is that it recruits people and pick out the suitable person for the right job and performance management it identifies how to improve workers skills and how to achieve that skills. Performance Management Performance management assesses the needs of individual workers and how their performance can be improved. It defines the concept, which aims to link the work of individuals. It also includes setting objectives, because with in a matter of weeks of starting new job, people should be quite clear about priorities and what they are expected to achieve. It also refers to different strategies designed to get the best of a business work force. Different techniques are employed which attempt to relate performance with pay, promotion or training. Such schemes are not always popular with workers. Well-developed performance management system will include the following: * A statement outlining the organisations values * A statement of the organisations objectives * Individual objects which are linked to the organisations objectives * Regular performance review throughout the year * Performance-related pay * Training and counselling. * In teaching performance management usually relates to the following: Each member of the school it could be teacher, cleaner or technician should have an objectives that help in the running of the entire school * Training and counselling for teachers as soon as it is required. Training is usually the required at least to some degree for all teachers when they first start working for the school. How does PVA do performance management? Performance management in teaching for PVA is very important because PVA is very important because PVA needs to make sure that the teachers is making his/her teaching criteria in order to teach well. Therefore, when a teacher is not meeting criteria, they have a meeting with their manager to discuss about criteria and it can improve. It also important that school needs to get the best out their employees. Why is performance management important to PVA and countries? Performance management is important to Park View because if a teacher is not working to the best of their abilities the student would get bad would cause repercussions in businesses and schools throughout the country because schools teach students how to perform basic tasks in the career they want to pursue. Most courses and careers need maths, English at GCSE level C or above. College and university teachers and lectures went to school with out good educated teachers the student s at college and universities would also receive a bad education because there teachers were badly educated. This is why performance management is important to all industries starting with school like park view. Performance appraisal Performance appraisal is process of systematically evaluating performance and providing feedback on which performance adjustment can be made. Appraisal regularly records an assessment of an employees performance, potential and development needs. The appraisal is an opportunity to take an overall view of work content, loads and volume, to look back on what has been achieved during the reporting period and agree objectives for the next. Purpose of using performance appraisal at PVA * Describing the detailed job criteria against which performance will measured * What needs to be achieved * Giving explanation and goods reason of rewards given to individuals or groups. * Giving good explanation of the of the experience that an individual employee will need for herself/himself on going development. There are two types of appraisal: * Self-appraisal is about when youre assessing yourself. is when a teacher in Park View Academy are developing a much clearer picture of exactly what is expected of and what it is they are doing which makes work better. Their boss always says this to the teachers in Park View Academy but it is the teachers responsibility to achieve that within performance for it to be self-appraisal. * Peer appraisal is about when is sometimes used by students in Park View Academy when they are working as a team. Peer appraisal helps students work together as a team. Without peer appraisal there would be a danger, some students would do all the work while others sit back but still take the rewards. So it is therefore possible to devise forms for students to evaluate each others input, for example if students attended meetings? If they carried * out their share of the research? Etc. There are a number of rules that help peer appraisal to be a success which are: * Respect each other * Trust in each other * Willingness to take risks * Listen and give full attention Motivation Many people believe that they are motivated by earning money, but this is not entirely true, because other factors like variety of workplace where people worker. Worker needs to be appreciated for thy work they do. * The needs to be appreciated for the work they do may be reflected in the prestige attached do their job and while the need for variety workplace may be satisfied by an interesting job. * A school, which effects motivation, is that every individual has different needs. For example a teacher may prefer to work in his or her own than in friendly team. In order to have good motivation employees needs have to be found. This shows in how lack of motivation equals reduced effort and lack of communication. Motivation theory at Park View Academy Types of motivational theory * The Abraham Maslow- Hierarchy of needs. Maslows theories of motivation are based on meeting people in work place. * A self-actualisation- teacher feels they are achieving something. PVAs managers should help staff set and reach their own personal targets. * Esteem needs-Teachers feels that others value them. * Love needs-Teachers enjoy the company others, * Safety and health needs-Teacher feel safe and secure from harm. PVAs manager gives the teachers job security * Physiological needs- Teachers have food, water and clothing to live with. (GCSE business studies page 32) Thought the ages many men have had theories of which factors motivate and demotivated workers and McGregor describe the best one. McGregor theory had two theories called theory x and theory y. * Theory X says that workers do not enjoy working and will do absolutely nothing unless ordered to by a manager or an other worker who is at high rank than them sellers, for example a team leader. Those workers are just after money and they wait for someone to think for them and tell them what to do. * Theory Y says that workers dont like people to think for them and to tell them what to do an order that be followed but theory Y workers want some responsibility this responsibility shows these workers that you trust them and can go long way by motivating them to use their own mind this could allow them to find new more efficient ways of performing takes and give their opinions of wide range of subject around the work area. (business studies page 235 Motivational theory used in Park View Academy * Abraham maslow- drew up what he called a hierarchy of needs, with basics needs at the bottom and higher needs at the top. Maslow deemed that people should satisfy their lower level in their job. In Park View Academy teachers can follow the Hierarchy of needs and promote themselves. Douglas McGregor divided managers into two main parts. Theory X managers tend to have the view that: * The average person has an inherent dislike of work and so ill avoid it if at all possible. * Because people naturally dislike work, most people must be coerced, controlled, directed and/or threatened with punishment to get them to work towards business objectives. * The average person likes to be directed, wishes to avoid responsibility, has little ambition and above all, seeks security. In Park View Academy Theory X are those teachers that do the work just for money they are not motivated and they have to be told by their manager to meet their objectives. If we look at the Hierarchy of needs the teacher that fits in to Theory X is not motivated enough to go up the Hierarchy of needs because the person is just their to earn money and they dont have much responsibilities. * For example, in Park View Academy theory teachers when they have a curriculum team meeting, they wouldnt suggest anything at all in the meeting and also they wouldnt be willing to take extra curriculum, for example would go for position like been a head of department. * Theory Y teachers are more pro-active during they curriculum team meeting and will suggestions about how to improve and change curriculum and in meetings they contribute more They might also set themselves targets and be willing to take an extra responsibility * For my research I found out that in most secondary school do performance management structure which relates how to teachers get paid and in order to the benefits, the teacher has to pass certain criteria. Their line manager in a performance management review monitors this. During they review they will provide evidence to show the criteria that goes for theory Y teachers and theory x teacher will only do the basic things. This helps theory Y teachers to know that their have met they personal targets McGregor has proposed an alternative Theory Y. The assumption about human motivation in Theory Y is as bellow: * Seeking more responsibilities motivates workers. * They enjoy working * Have more ambition in there work Bibliography Books AVCE Business Studies, by Dave Needham and Rob Dranfield Business studies, by Andrew Gillespic and Barry Martin (published 1999) Internet www.yahoo.co.uk www.googl.co.uk

The Global Container Shipping Industry

The Global Container Shipping Industry The global container shipping industry can be characterized as an oligopoly. Moreover, there are few sellers and the provided services or products are quite similar. It is important to examine the market structure in three levels: the industry, the alliances and the trade level. The market is characterized by globalization. As a result, there is a need to meet customers demands and invest in resources as well as technology. So we can say mention the expansion of the world economy and the world trade. Shipping companies have two choices, form an alliance or the other one is mergers and acquisitions. I will also use a graphic explanation to present the trends and how the industry has evolved over the past years. Lastly, this assignment mentions the importance of the oligopolistic characteristics in the global container shipping industry. THE INDUSTRY In the global container shipping industry we could meet collusions which are more commonly known as shipping conferences. We all know that their principal activity is to fix freight rates in certain routes and set barriers in the entry of new firms. Conferences are cartels acting like monopolists, because there were substantial scale economies in the industry that led to a small number of firms (Marshall,1921). After the abolishment of the anti-monopoly immunity of freight conferences (18 October 2008, Regulation 4056/86) and given the trend of growing consolidation the market evolves into a more collusive market where operational agreements are more important. The market has become more concentrated and the smallest operators have a market share of less than 1% each. As we can observe from table 1 above top 10 carriers have a market share of 63.5%. Comparing to the market share of top ten carriers in 2000 which was 49.3% (alphaliner) there is a remarkable increase in market share as well as in total TEUs. Moreover, few firms hold most of the market power and probably can influence in a high grade the market. They can set entry barriers and also make agreements on the freight rates. It is very important for firms to cooperate and acting like monopolists. As a result, each firm must be aware of the other players actions. Due to, this oligopolistic characteristic the industry is more complex and needs to face many factors. Moreover, the rapidly changing customer requirements, the deployment of ever larger container vessels, advances in information technology, increasing competition and intense consolidation.( ) Leading to few firms controlling the high trade routes and to the phenomenon of multi-trade strategic alliances. ALLIANCES We can also measure the degree of concentration by analyzing the alliances that have been created over the past years. This is a common implication in oligopolistic markets and of great importance. An alliance helps to obtain greater market shares and control more effectively the trade routes as well as the capacity. We can notice almost five advantages in the trend of alliances in the global container shipping industry. Furthermore, it can serve more efficient wider geographically routes. Secondly, they can plan their vessels in a more global scope. Of course, there is less risk, because risks are shared. They can offer more frequent services to their customers, meaning more frequent schedules. Lastly, economies of scale become more visible and there is also an increase in the size of the ships. (Ryoo, 2000) It is noteworthy to analyze three of the most important alliances over the past years. Furthermore, these three alliances started with an agreement on collaboration for east-west trades and then extended to north-south services. The first alliance we will examine is New World Alliance. It includes mainly APL, MOL and HMM. Its overall capacity in TEUs is 1.161.468 and owns 282 vessels. Imagine that in 2000 the capacity of this alliance was 325.487 and the number of vessels 90. As we can see it highly increased its market share and this is very important in oligopolistic markets, because you can influence the market as well as manage more properly the capacity. Another noteworthy alliance is the Grand Alliance. In February 2006, after PO withdrawal the new Grand Alliance formed by Hapag-Lloyd, OOCL, and NYK Line. Its overall capacity in TEUs is 1.187.607 and owns 288 vessels. In 1996 it owned only 255.705 TEUs and 72 vessels. Grand alliance manages twelve services in the transpacific trade. Lastly, this alliance has showed the most stable formation comparing to the other two alliances. The greatest alliance is CKYH with main partners Hanjin, Yang Ming, K Line and COSCO. It counts 1.548.508 TEUs and 400 vessels. It manages eight services on the Europe Asia route which has the largest capacity in TEUs. Surely, this alliance has a great market share and also is highly competitive. Of course, alliances have a great impact in the market share, but it is difficult to cooperate as the size of the group increases. They act like monopolists, because they can influence the price. Competition makes difficult to other firms to compete or enter in the market. This characteristic is of highly importance in order to survive in this tough market where overcapacity and decreasing demand exists nowadays. Firms may find many reasons why to join an alliance: strategic reasons, operational reasons, in order to increase or decrease connectivity to increase or decrease capacity, to introduce a new service, to suspend a service, to merge services, to demerge services, to offer slots for charter and to offer slots. (Panayides, 2011) TRADE LEVEL We will examine the trade level of two routes, Black Sea Far East and US trade. Moreover, we will focus on the trade lane with port ranges at either end. (Brooks, 2000) In the route Black Sea Far East the top seven firms have a market share of total 89%, so the other firms have only the rest 11%. Surely, there is a very high percent of concentration in this trade route. Moreover, MSC holds 23,15%, Maersk Line 20,33%, CMA-CGM 13,81%, Zim 13,55%, CSAV Norasia 11,64%, Hapag Lloyd 4,99% and K Line 1,53%. (www.dynamar.com) We can conclude that a tight oligopoly exists in the trade line of Black Sea Far East. Meaning that the production rises but there is a decrease in price, because the firms possess large shares and acting more like monopolists. Furthermore, it is difficult for new firms to enter this lane. The other trade line that we will examine is US which is more complicated than the previous one. Moreover, the top ten firms hold almost a 65% of the total market share. So we can say again that in trade line exists an oligopoly, but the firms are much more and hold less market shares. Maersk Line market share is 15,27%, Evergreen 7,67%, Mediterranean Shg Co 7,20%, Hanjin 6,54%, APL 6,18%, Hapag Lloyd 6,05%, COSCO Container Lines 4,28%, OOCL 4,26%, NYK 4,04% and China Shg C.L 3,90%. A close exam of this market shows us that competition is greater, but the market is larger and very attractive to new firms. As a result, if we use efficiently the oligopolistic characteristics firms will increase their market shares and it will be more difficult for new firms to enter. Of course it is difficult to cooperate efficiently when the size of the group increases, but you can handle more adequate the capacity and the competition something that is very important nowadays. After analyzing these two different trade lines we understood the meaning of the existence of the oligopolistic characteristics. Moreover, capacity can be handled more efficiently and minimize competition by increasing your shares. GRAPHIC EXPLANATION OF THE IMPORTANCE OF OLIGOPOLISTIC CHARACTERISTICS IN THE GLOBAL CONTAINER SHIPPING INDUSTRY I believe a better explanation can be given by using a graphic explanation to mention the importance of the oligopolistic characteristics in the global container shipping industry. Moreover, we know from theory that in perfect competition demand curve intersects Marginal Cost curve at the market price P* and it supplies quantity Q*. The firms in this graph are price takers, because there are no entry barriers. Now let see what an oligopolistic firm will do. It will reduce quantity to Q0 and at the same time will increase the price P0 until Marginal Cost equals Marginal Revenue. However, a deadweight loss (consumer and producer) will be created, meaning that the welfare losses to the economy. Lastly, we can observe a surplus to the firm as an oligopoly profit. This result can be represented in the global container shipping industry by selling at greater prices and offering lower services. Furthermore, smaller containers, slower service etc as the market becomes more oligopolistic. Secondly, firms may try to increase their market power or setting entry barriers. Of course these two result to collusion practices. Moreover, greater concentration can create collusions and reduce coordination costs. However, there are also benefits from the increase in concentration. A firm may increase its profits by taking market power from its rivals. This action can motivate the firm to offer a better product or service. In shipping industry a better product or service means offering larger containers than other firms or by investing in research and development. Moreover, a firm may invest in order to keep consumers loyal. So the firms can behave more competitively. As the market is acting like an oligopoly, it has resulted in two major trends. First, there has been an increase in container ship sizes. Secondly, there has been an important growth in container throughput. For example, seventeen of the top twenty five routes are served with ships exceeding 9000 TEUs. On the other hand, using larger ships you need to make enormous investments in port infrastructure. Lastly, it has reduced the costs of transportation and local economies have been transformed to global economies. Conclusion The global container shipping industry is mainly an oligopoly (few players and mainly provide similar services). I tried to mention the importance of the oligopolistic characteristics in this market. Moreover, I noticed that big alliances control the majority of the total market share and also high concentration exists even in the trade routes. Highly concentrated markets lead in many occasions to collusions or cartels. It is very dangerous due to anti-trust laws, especially after the abolishment of the anti-monopoly immunity. However, such agreements are very beneficial for the participating firms. It is best off to cooperate, but it is very difficult especially when the size of the group increases. From the graphic explanation we concluded that it is better to produce small quantity and charge prices above marginal cost. Nevertheless, it is up to firms if they are going to have negative or positive results. In my opinion, the oligopolistic characteristics in the global container sh ipping industry lead the market to evolve and become capable to handle the phenomenon of overcapacity and increasing fuel costs.